How to Blend Microlearning and Traditional Methods for Comprehensive Customer Training

Businesses today are increasingly adopting bite-sized learning as an efficient, high-impact solution for customer training. Combining this approach with traditional training methods can provide an even more comprehensive and lasting learning experience. Blending the two methods enhances customer engagement by catering to diverse learning preferences and needs

Why Combine Bite-sized Training with Traditional Methods?

Accommodates Diverse Learning Preferences

Customers come from varied demographics and backgrounds, and hence their preferences and learning styles may be different, while others benefit from the structure and interaction of traditional training. As there is no one size fits approach, blending the two can allow learners to choose the approach that resonates most with their needs, enhancing engagement and satisfaction.

Tailors Training to Different Content Types

Different topics require different levels of depth and time commitment. Quick microlearning modules are ideal for foundational concepts or simple skills, while complex or technical topics often require the detailed exploration that traditional training provides. So incorporating parts of both the learnings can allow companies to effectively match the training format to the content type, ensuring effective knowledge transfer.

Builds on Existing Traditional Training Frameworks

Many organisations already have well-established traditional training frameworks. Blending microlearning into this structure leverages what works well without the need to overhaul existing systems. Microlearning can complement and reinforce these established programs, creating a smoother transition for both trainers and learners.

Thus, while bite-sized learning provides short, focused lessons that align with busy schedules, keeping learners engaged without feeling overwhelmed.​ Traditional training allows for deeper exploration and complex skill development, especially for intricate topics that need comprehensive attention. Blending these methods enables companies to create a layered learning experience.

Strategies to Integrate Bite-sized and Traditional Training

1. Introduce Core Concepts with Bite-sized Training

Microlearning modules can serve as introductions or previews to more intensive, traditional training, embodying a flipped classroom approach.

For example, a series of short videos or interactive modules could introduce a product's basic features or common troubleshooting steps. This approach allows customers to familiarize themselves with the material before engaging in a comprehensive training session.

Example: A software company could offer three-minute tutorials on common features, followed by a full, instructor-led workshop on advanced usage.

2. Use Traditional Training for Complex or Specialized Topics

For in-depth topics, such as understanding intricate product systems, traditional training methods, like live sessions or detailed manuals, may be more effective. Here, customers can gain a nuanced understanding of the product's applications and troubleshoot specific issues with real-time support from trainers. Following up with bite-sized refresher lessons helps reinforce this knowledge over time.

Example: After a detailed training session on a product's backend functionalities, companies could offer follow-up quizzes and quick tips through microlearning modules to reinforce retention.

3. Leverage Bite-sized Training for On-Demand Refreshers

After a traditional training session, customers often benefit from quick, accessible refreshers. Microlearning is ideal for reinforcing training points without requiring customers to revisit full sessions. By providing on-demand access to bite-sized lessons, customers can brush up on skills or information when they need it most.

Example: A bite-sized lesson could remind customers of essential steps in a multi-step process, helping them avoid errors and boosting confidence in their product knowledge.

4. Incorporate Gamification for Increased Engagement

Gamification can play a powerful role in blending bite-sized and traditional training by keeping customers engaged and motivated. Adding points, badges, or rewards in bite-sized modules encourages participation, and pairing these with traditional training assessments can provide a sense of accomplishment and progress.

Example: Reward customers for completing both microlearning and traditional modules with points or certificates, creating a seamless and rewarding learning journey.

5. Create a Centralized Learning Hub

Combining bite-sized and traditional methods is most effective when content is accessible through a centralized learning hub. This could be a Learning Management System (LMS) or a dedicated platform that allows customers to switch between quick lessons and in-depth modules as needed. A hub makes it easy for customers to track their progress, access materials, and move between learning styles seamlessly.

At 5mins.ai, we understand the importance of flexible, comprehensive customer training. Transform your training programs with our extensive library of 20,000+ bite-sized lessons. Click on the button below to schedule your free trial with us!